Several leading Catholic publishers in the United States have stated that they are besides “flowing on a wave” of increasing Bible sales. "Wall Street Journal" late stated that the sale of Scripture in various editions in this country had increased by 22% by the end of October, compared to the same period last year. This wave coincides with Donald Trump's announcement that the Bible is his favourite reading and announcement that God and His Word will receive a prominent place to return in America's public life. The president-elect besides launched the sale of his own Bible edition.
Experts quoted in the fresh York diary attribute an increase in Bible sales to readers seeking comfort and meaning in the face of increasing anxiety and uncertainty in modern culture. fresh versions and formats of the Bible appeared for different preferences of readers. fresh marketing strategies are besides active to scope fresh audiences, specified as young people who want to make their religion stronger by buying “own” Scripture.
Brandon Vogt, Editor of Word on Fire, a Catholic publishing apostolate founded by Bishop Robert Barron of Winony-Rochester, Minnesota, told the agency Catholic News Agency that his company had sold over half a million volumes of the Bible "Word in Fire" "since the launch of the product in 2020, well beyond our expectations". The talker of the agency noted that the apostle had ordered 50,000 copies, which seemed to be a large amount and expected that they would last for at least a year or even 2 years. – What's interesting is that we sold out copies in a leather frame in 24 hours and most releases in a hard and soft frame in a fewer weeks. Since then, sales have not slowed down said Vogt.
John Bator, manager of Sales and Marketing at Word on Fire, is “scared by the popularity of the series and is presently struggling to keep up with constant demand, partially due to the fact that the leather-bound volume is printed in Italy. – Monthly request was rather steady, even with very small marketing and promotion said the director.
He then pointed out that the fresh "Word on Fire" approach to the creation of the Bible was to "introduce an component of beauty", which means making it a beautiful object in itself—with large care for the graphic setting, typography, frame and material of the volume. Besides, the book contains comments, including Bishop Barron himself, who is simply a valued preacher.
According to Vogt, the Bible is now experiencing its cultural “moment”. – From Jordan Peterson’s Bible lectures on Genesis and Exodus, which attracted millions of views on YouTube and filled the arenas across the country, through the podcast of Mike Schmitz’s father. "Bible in a Year" (Bible in a Year), which for any time was the No. 1 podcast in the world, after weekly sermons by Bishop Barron on YouTube, which attract hundreds of thousands of viewers all Sunday – we see that the Bible is presented in a fresh and breathtaking way, and people respond to it said the editorial manager “Words on fire”.
According to him, “people are bored of the paradigm “your truth, my truth” and are hungry for truth, which is partially the reason why many turn to this ancient text, which claims to be God’s Word itself, not just 1 word among many.”
Ignatius Press, which has been the chief Catholic publishing office for decades, late presented a fresh Bible for study, created in collaboration with the Center for Biblical Theology of St. Paul prof. Scott Hahn (born 1957 by a erstwhile Protestant clergyman who converted to Catholicism and is simply a prof. of theology at the Franciscan University of Steubenville, Ohio).
This fresh “Ignatius Catholic survey Bible” published by this publication contributed to the current Bible boom. It contains the full text of the alleged Revised Standard Versio (second Catholic edition of the Bible), as well as detailed maps, introductory essays to each book and over 17,000 footnotes and thousands of references to the Catechism of the Catholic Church. The notes aim to clarify the historical and cultural context, to clarify unknown customs, and to illuminate theological themes, highlighting the interconnectedness of the Old and fresh Testaments.
Working in Japan for more than 40 years, the Polish missionary of Pawel Janocinski OP expressed his full appreciation for the Bible’s Ignatius Press initiatives. – Teaching the Bible at the Catholic Centercm in Tokyo and in another centres, I can't imagine studying Bible texts present without the aid of textbooks from the series “Catholic Bible Comments” published by Ignatius Press. I now usage the commentary on the Gospel of St. Mark by the secular theologian Mary Healy of Steubenville said Polish Dominican.
He commended and even delighted about the depth and balance in these comments: We have here and appropriate texts from the Catechism of the Catholic Church, and sermons of the Fathers of the Church, and another quotations, not necessarily even from Christian sources.. Fr Janocinski admitted that earlier, erstwhile studying the Apocalypse, he utilized Protestant textbooks, and now he was relieved to receive Catholic comments issued by Ignatius Press, actually to all the books of the fresh Testament. Today, however, comments to the Old Testament, beginning with Ezekiel, begin to appear. – It appeared about a period ago, and on the basis of this comment in January we begin studying this book of prophecy, and what is very breathtaking – from a Catholic point of view“ The monk added.
Source: KAI
Catholicism in the United States turns right. How will Biden's departure affect this process?
