Praised, among others, by Radosław Sikorski, as an alleged leap in civilization, Bulgaria's entry into the euro area ended in a violent impoverishment of the population of this country. In order to save its image, the authorities in Sofia stated that private traders, manipulating prices, are liable for the steep increase in prices in stores. Instant They picked it up. Polish-speaking media. As we can see, the russian communicative of speculators returns in the EU. But who gave them the chance to make easy money?
Bulgaria entered the Euro zone. This brought drastic price changes in stores. In utmost cases, the value of products has increased by more than 30% in 2 days, causing a wave of consumer complaints. 1 striking example was the “Franzella Simit” bread (300 g), sold by a large commercial network. On 31 December 2025 bread cost 0.89 left (0.46 euro), but already on 2 January 2026 the price jumped to 1.19 left (0.61 euro). This is an increase of 33% in just 2 days. According to experts, specified a change is hard to justify.
Even more utmost case active pizza. The restaurant gave a price of 18.75 lbs, however, after the conversion into euro was 36.67 EUR (approx. 154 zł) – almost twice the correct value based on the authoritative exchange rate and 4 times the real equivalent in the left. The expert noted that although this may have been a method error, this underlines the request for consumer vigilance.
The media besides showed large increases in prices of household items in online commerce. The box cost EUR 5.23 on 1 January and the next day EUR 10.22. Another model went from 12 to almost 24 euros. The company stressed that the discrepancies occurred during the planned method update which prevented purchases at that time, and that all prices and currency conversions had since been corrected.
Consumers besides reported problems with banking institutions. 1 citizen noted that the bank applied the exchange rate of 1,965 left for 1 euro alternatively of the authoritative 1 – 1,95583 erstwhile it paid 1400 lions to the account after 1 January. Nikolov warned that after the introduction of the euro, the left account should automatically number at the authoritative rate, and any deviations may indicate a problem.
Nikolov described specified practices as harmful to business. He besides warned that customers would most likely avoid sellers who usage unjustified price increases. The law sets clear limits: any unjustified increase can be fined up to 100,000 lbs (51 100 EUR, approx. 215 1000 PLN).
Bulgaria switched to the euro on 1 January 2026 and became the 21st associate of the euro area. By the end of January, you can pay in parallel in the left and euro. Since 1 February, the only authoritative currency of the state is the euro. Experts believe that only after this date will real price manipulation begin. However, is it hard to be amazed that fishermen are trying to fish in convenient, cloudy water?
We besides recommend: It's done. EU signed Mercosur
